We’re committed to having a positive impact through the work that we do and the way we do business

Linked with our Values of ‘being human first’ and ‘making a difference’, we strive to positively impact the lives of our team, our partners and wider society. One element of this commitment is through our charity giving programme.

Charities we support

We’re a patron supporter of the Market Research Benevolent Association (MRBA), which provides financial support and advice to individual colleagues experiencing real hardship, who work or have worked in any aspect of market research, and who are based in the UK.

In addition, over the last 12 months we’ve supported a number of charities giving:

  • On behalf of clients – in lieu of gifts at Christmas and at events
  • On behalf of respondents – as thanks for their time
  • On behalf of our team – supporting fundraising initiatives through matched giving
  • Our time to deliver pro-bono work, and through volunteering leave, enabling team members to support projects they’re passionate abou

Giving our time

We believe one of our greatest assets is our people.

We’re lucky to have some of the most skilled, experienced and passionate people within the industry. So, in addition to supporting charities financially, we’re keen to share those skills, by supporting charities through volunteering programmes and nominated pro-bono projects.

Since 2019, we’ve partnered with charity Future Frontiers, delivering careers mentoring for disadvantaged young people, through a series of 4-week programmes, delivered by IFF volunteers. The programme has taught us that giving up our time to support others benefits our team as much as the young people we’ve supported.

Each of our salaried team members also get 2 paid days volunteering to support charities of their choosing.

We’re always looking for ways in which we use our skills to help charities and not-for-profits, so do get in touch if you think we could add value to your project or group: hello@iffresearch.com.